The woman behind the brand Shhhowercap shares the story behind her gorgeous turban-inspired creations. Shower caps never looked more stylish.
The woman behind the straightforwardly named shower cap brand 'Shhhowercap' has shared the story about how she came up with the idea of creating shower caps that do not look embarrassing or make the wearer feel silly. Although the shower cap sounds like an outdated item, they are still being used on a daily basis by lots of women all over the world. What has been outdated until now, however, is the design of shower caps, and that is where Shhhowercap comes into play.
The founder of Shhhowercap, Jacquelyn De Jesu, is a self-proclaimed shower cap user. It was when she realized there were no fashionable or stylish shower caps available anywhere, that the thought of Shhhowercap was born. Formerly an art director at YouTube and Google, her skills, and ideas were a perfect match for creating her business.
As reported in Elle, anyone looking to glam up their showering experience can find Shhhowercap at a number of well-known retailers such as Sephora, Bloomingdale's and Nordstrom. Shhhowercap is today a multi-million-dollar business with a loyal customer base.
The Shhhowercap retails at $43 and comes in fifteen different colors and patterns. The fabric is obviously water-resistant, but also work water repellant, meaning the shower cap is dry the moment you exit the shower. The material is also antibacterial and will stay fresh without any unpleasant smell. As opposed to the traditional plastic shower cap, the Shhhowercap is breathable and does not create any frizz-friendly humidity underneath.